This morning in my First Class Business class we were discussing comparatives. And for all of you who are in the Economy class you will remember that in the comparatives part, the book uses 2 American cars.
The attached video is a video of a famous BBC TV presenter comparing 3 4×4 cars. Jeremy Clarkson is very good at comparing.
And for all you American Idol fans, here is another video you can see of Jeremy Clarkson interviewing Simon Cowell. VERY funny 
By guest blogger 박세희
하이하이~~안녕하세요. 드디어 우리 칼선생님의 도움으로 ^^ 마침내 글을 올리게 된 박세희 입니다!.
만나뵙게 되서 모두 반갑구요오~ 곧 first class business new website is coming soon!!이랍니다. *^^* 제가 우리 칼쌤을 많이 도와 주지 못해 미안하네요..쩝..옆에서 무얼쓰고 있는지 지켜 보고 있는 울 칼쌤..무서버라아.^^
언제나 저희는 여러분을 위해 있습니다. 궁금하신 사항은 항상 저희 계시판이나 이메일로 보내주세요. 물론 한글로 보내주셔도 되지요오~~
지금을 시작으로 저도 자주자주 글을 올릴꼐요. 여러분의 소식도 부탁해요오~~
Don’t forget guys that Carl and Kurt will be on holiday (vacation) next month (August) but all will be back to normal in September. (that’s was written by Carl ^^)
Following a discussion in the First Class course last Thursday here is a link to one of the world’s most famous marketing agencies. TBWA are responsible for the marketing of such companies as Adidas, Nike, Nissan and Apple, and have built up a massive reputation for creativity and ingenuity. You can visit their worldwide website here. You can also visit their Korean website here
For another company who is leading the world in innovative and creative ideas you can visit the “What If” company website here this company has some amazing ideas on how to solve some of our most difficult problems.
Finally, check this guy out. His name is Regis McKenna and he has been responsible for the marketing successes of many large and famous US companies including Intel and Microsoft,
As many of you already know, I have been preparing a presentation on how to give ‘dynamic presentations’. Over at TED.com (website I frequently mention as a fantastic resource for business material) there is a fantastic blog concerning one of the best business presentations of modern times.You can view the article HERE
This is a must read for anyone who has to give presentations -With this advice you will never go wrong.
A summary of the advice goes something like this ….
1) Build up the presentation to something unexpected;
2) Stick to one theme per slide, and make them visually attractive;
3) Vary the speed and tone at which you speak to electrify the audience;
4) Three things are absolutely key: rehearse, rehearse, rehearse.
5) If you’re passionate about the idea or the product, show it.
For more on business communication you can visit Carmine Gallo’s website HERE
Don’t forget everyone that there will be no classes on Monday and Tuesday next week (16 and 17th July) – So if you want to do some studying over the weekend and early next week you can listen to our podcasts by going to our Podcast website HERE
In the meantime have a great weekend and see you all on Wednesday
Today saw the launch of Boeing’s new airliner, nicknamed the “Dreamliner” the Boeing 787.This has started a fantastic ‘war’ between two giants in the business world – Boeing and Airbus. With the Airbus A380 experiencing difficulties and the Boeing 787 coming on there will be some wonderful business history being made of the next few months and years.To see the ‘Dreamliner’ you can view it here in CNN
Also, to learn a bit more about the business war about to begin you can see the short video HERE
Over the last few weeks we have been talking about private equity companies (or venture capital companies) in our “Economy Class” level classes. While surfing the internet for business news to share with you I came across an article which talks about the problems this industry is facing. Click here to read the article
Even more useful for you all is this page which gives you all the vocabulary you need to understand this exciting industry. I strongly recommend that you print it out and learn the terms. CLICK HERE
I hope this will help those students who want to know more about this industry.
